I really like this article from AllFacebook.com on how best to leverage the new Facebook fan pages to your advantage. There are a couple of useful ideas here that will help them stand out from the rest of the competition. The reason I was looking into this was I’m currently trying to do some Myspace promotion but am finding the site and tools typically frustrating. It still astounds me that something so clunky and badly designed/coded is the market leader though recent reports suggest it’s only a matter of time before that changes (see article here).

These frustrations got me looking into Facebook and what tools it can offer, ideally I want to be able to go out and get friends as “my brand” rather than as “me” and I’m struggling to find the best way to do that. Mercifully in someways the automated bots that allowed MySpace to be used for all sorts of spamming don’t seem to have been able to migrate to Facebook but it does make life a little harder if you are a genuine user trying to find bands/people in your area to contact.

Let me know if you’ve had any particular successes or stragegies that have worked particularly well and I’ll blog here about any little tricks I discover.