Great interview on Unsignedbandpromotion.com with Radar Music Video’s Caroline Bottomley. Well worth checking out…

“If you want to go viral and get noticed by the mainstream media, get your arse in gear, get over to Radar, get a music video.”

There is nothing as effective for getting yourself noticed online than coming up with a good story, when Brad from the band Merchandise was sitting having a pizza and chatting to a friend about how he couldn’t afford to make a music video the idea struck. Why waste lots of money and time? Why not just record it right here, right now using a flip recorder that Andrew Dubber

One of the most effective promotional tools for an independent artist can be an inventive music video that goes viral around the world. We’ve mentioned loads of examples on this blog before from Oren Lavie to The Get Out Clause to getting a number one hit on You Tube but many independent artists lack the contacts and the ‘know how’ to put a good video together. … Continue reading